NEW BUILD Premiere Richard Heslop-Directed Video for "Pour It On"

[Chloe Walsh]

New Build

Hot Chip Spinoff Premiere Richard Heslop-Directed Video for "Pour It On" on NYT’s T Magazine

[cid:image005.png at 01D02B42.1A58AF80]

“Pour It On breathes with the sounds of London electronic music present with ghosts of the past woven throughout... New Build assert their comfort on the margins of subgenres without being shy about their Hot Chip-cred either.” – Vice’s THUMP

“New Build is an electro pop and ambient pop project that capitalizes upon the strengths of these orphean musicians to create a something that is more their own than any other band.” – Magnetic Magazine

“New Build are Hot Chip’s most impressive side-project” – Uncut

“Al and Felix Hot Chip nail that soul-crushing sort of melancholic electronic moodiness on their new track.” – The Guardian

Watch the epic new video for the current single and title track from New Build's 2014 album Pour It On.  PRESS HERE <http://tmagazine.blogs.nytimes.com/2015/01/08/new-build-pour-it-on-video/> to watch “Pour It On,” which premiered today via T Magazine.

The video is the brainchild of cult filmmaker Richard Heslop<http://vimeo.com/user10208571> who New Build approached after seeing his involvement with Derek Jarman. Richard had shot the footage of the subject, artist Rachel Gomme<http://rachelgomme.blogspot.co.uk/>, and integrated the song with the piece, discovering a revelatory lyrical relevance. The result is an emotional experience, demonstrating and mirroring the human capacity for resistance in the face of intense and increasing pressure.

New Build consists of Al Doyle (Hot Chip/LCD Soundsystem), Felix Martin (Hot Chip), and Tom Hopkins. Live they are joined by Joy Leah Joseph on percussion & vocals. Pour It On was Recorded at Lanark Studios/Club Ralph in London and released in the US on November 11th by Sunday Best Recordings then followed by tours of UK, Europe and North America. Pour It On is available now on iTunes<https://itunes.apple.com/us/album/pour-it-on/id925266596> or on CD and 12” Vinyl via Sunday Best<http://smarturl.it/PourItOnSB>.

[NEW_BUILD_3_19]

www.sundaybest.net<http://www.sundaybest.net>
www.newbuildband.com<http://www.newbuildband.com>
www.twitter.com/newbuildband<http://www.twitter.com/newbuildband>
www.facebook.com/newbuildband<http://www.facebook.com/newbuildband>
https://www.youtube.com/user/NEWBUILDBAND
For more information, contact: Chloe Walsh or Carina Contreras at Press Here Publicity – 323-556-9752 or 212-246-2640 / chloe at pressherepublicity.com<mailto:chloe at pressherepublicity.com> // carina at pressherepublicity.com<mailto:carina at pressherepublicity.com>


-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.pressherepublicity.com/pipermail/ph-electronic/attachments/20150108/d5cffbe9/attachment-0001.htm>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: image005.png
Type: image/png
Size: 259422 bytes
Desc: image005.png
URL: <http://lists.pressherepublicity.com/pipermail/ph-electronic/attachments/20150108/d5cffbe9/attachment-0001.png>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: image006.jpg
Type: image/jpeg
Size: 16205 bytes
Desc: image006.jpg
URL: <http://lists.pressherepublicity.com/pipermail/ph-electronic/attachments/20150108/d5cffbe9/attachment-0001.jpg>