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<div style="direction: ltr;font-family: Tahoma;color: #000000;font-size: 10pt;"><span style="font-size: 10pt;">For Immediate Release: March 6, 2012</span>
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<p class="MsoNormal" style="text-align: center;" align="center"> <b><span style="font-size: 18pt;"></span></b><font size="5"><b>
<br>
</b></font></p>
<p class="MsoNormal" style="text-align: center;" align="center"><font size="4"><b>VICE and Intel's
<i>The Creators Project</i> Invades San Francisco, Holding Monster Arts and Tech Festival in the Epicenter of Innovation </b></font></p>
<p class="MsoNormal" style="text-align: center;" align="center"> </p>
<p class="MsoNormal" style="text-align: center;" align="center"><i>The award-winning technology and arts initiative drops into the Bay Area for the first time ever, showcasing performances and works from the
<b>Yeah Yeah Yeahs, James Murphy, Squarepusher, David Bowie + Mick Rock + Barney Clay, United Visual Artists + Scanner, Chris Milk, The Antlers</b>,
<b>SoSoLimited, Health, Zola Jesus, Shabazz Palaces</b> and more</i></p>
<p class="MsoNormal" style="text-align: center;" align="center"> </p>
<p class="MsoNormal" style="text-align: center;" align="center"><img id="Picture_x0020_1" src="cid:image001.jpg@01CCFB87.FA1C30D0" height="254" width="383"><i></i></p>
<p class="MsoNormal" style="text-align: center;" align="center"><i> </i></p>
<p class="MsoNormal" style="text-align: center;" align="center"><i>RSVP for tickets here: <u>http://thecreatorsproject.com/sanfrancisco</u> </i></p>
<p class="MsoNormal" style="text-align: center;" align="center"><i>*For media inquiries/credentials please contact Media@thecreatorsproject.com</i></p>
<p class="MsoNormal" style="text-align: center;" align="center"> </p>
<p class="MsoNormal" style="">San Francisco, CA (March 6, 2012) - <b><i>The Creators Project</i></b>, Intel and VICE’s global arts and technology initiative dedicated to supporting creativity, will kick off 2012 with its first-ever event in San Francisco, featuring a
marquee lineup of live performances, original Studio works, screenings and workshops by groundbreaking artists, musicians, designers and filmmakers.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">After hosting cultural festivals in Beijing, Sao Paulo, New York, Paris, Lyon and Seoul in 2011, <i>The Creators Project</i> now arrives in the world’s cradle of technology and innovation. To launch its third year, the award-winning
initiative will transform the historic Fort Mason site on March 17th and March 18th into a gargantuan interactive and visual two-day extravaganza showcasing the cross-section between art and technology for tens of thousands of guests. </p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style=""><i>The Creators Project</i> today unveiled its line-up and RSVP information for guests to attend the event: <a href="http://thecreatorsproject.com/rsvp/sf" target="_blank"><span style="color: windowtext;">http://thecreatorsproject.com/rsvp/sf</span></a>
</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">Performances will feature the <b>Yeah Yeah Yeahs</b>,
<b>LCD Soundsystem'</b>s <b>James Murphy</b>, and <b>Squarepusher</b>, who will take the stage for the second time ever in the US in seven years. Additional musical acts will include
<b>The Antlers</b>, <b>Health</b>, <b>Zola Jesus</b>, <b>Shabazz Palaces</b>, <b>
New Pants</b> with <b>Feng Menbgo's Bruce Lee VJ Project</b>, <b>The Hundred in the Hands</b>, and
<b>Teen Daze</b>.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">The two-day festival will feature a number of global artworks and installations, including a rendition of
<b>United Visual Artists</b> + <b>Scanner</b>'s "Origin" - the striking 40-foot by 40-foot audiovisual cubic sculpture originated on the Coachella Music Festival in 2011, and was most recently featured underneath the Brooklyn Bridge at the 2011 event in New
York. Additionally, <b>Chris Milk</b> unveils his new, interactive installation, “Our 3 Stages of Flight,” that will span majestically over three walls of a Fort Mason establishment.
<b>Barney Clay</b> and <b>Mick Rock’s</b> reinvention of <b>David Bowie</b> performing “Life On Mars” will also be featured at the event. Finally, sprawling pieces from
<b>SoSoLimited, Quayola, Superuber</b>, <b>Casey Reas</b>, <b>Zigelbaum </b>+ <b>
Coelho</b>, <b>Scanner</b>, <b>Minha Yang</b>, <b>Social Print Studio</b> + <b>Intel Labs,</b> and
<b>Mira Calix</b> will also grace Fort Mason's grounds.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">Additionally, as a precursor to the event, <i>The Creators Project</i> held a local
<b>San Francisco </b><a href="http://www.thecreatorsproject.com/arthackweekendsf" target="_blank"><b><span style="color: windowtext; text-decoration: none;">Art Hack Weekend</span></b></a> March 2-4, focused on building interactive art experiences on the web
using WebGL and HTML5. Two of the local Bay Area coders were awarded development stipends at the end of the weekend, and will feature their works at the San Francisco event.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">Finally, the San Francisco 2012 Creators Project will present interactive creative workshops, panel discussions, and film screenings from the best in art, digital media, film, and technology.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style=""><i>The Creators Project </i>launched in 2010 to empower emerging and leading artists who are pushing the boundaries of creative expression through technology. In 2011 it unveiled The Studio, a global studio that produces and distributes
works from artists representing a cross-section of creative disciplines.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">For more details, visit <a href="http://TheCreatorsProject.com/sanfrancisco" target="_blank"><span style="color: windowtext;">TheCreatorsProject.com/sanfrancisco</span></a></p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">To RSVP to the San Francisco 2012 Creators Project event, go here: <a href="http://thecreatorsproject.com/rsvp/sf" target="_blank"><span style="color: windowtext;">http://thecreatorsproject.com/rsvp/sf</span></a></p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">*Live performances to include:</p>
<p class="MsoNormal" style=""><b>Yeah Yeah Yeahs</b></p>
<p class="MsoNormal" style=""><b>James Murphy (DJ set)</b></p>
<p class="MsoNormal" style=""><b>Squarepusher</b></p>
<p class="MsoNormal" style=""><b>The Antlers</b></p>
<p class="MsoNormal" style=""><b>Health </b></p>
<p class="MsoNormal" style=""><b>Zola Jesus</b></p>
<p class="MsoNormal" style=""><b>Shabazz Palaces </b></p>
<p class="MsoNormal" style=""><b>New Pants w/ Feng Mengbo's Bruce Lee VJ Project</b></p>
<p class="MsoNormal" style=""><b>The Hundred in the Hands </b></p>
<p class="MsoNormal" style=""><b>Teen Daze</b></p>
<p class="MsoNormal" style=""><b>and Special Guests</b></p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">*Original multimedia artworks to include:</p>
<p class="MsoNormal" style=""><b>United Visual Artists – “Origin”</b></p>
<p class="MsoNormal" style=""><b>David Bowie + Mick Rock + Barney Clay – “Life on Mars Revisited”</b></p>
<p class="MsoNormal" style=""><b>Chris Milk – “Our 3 Stages of Flight”</b></p>
<p class="MsoNormal" style=""><b>Minha Yang – “Meditation”</b></p>
<p class="MsoNormal" style=""><b>Mira Calix & Flat-e – “My Secret Heart”</b></p>
<p class="MsoNormal" style=""><b>SuperUber – “OctoCloud”</b></p>
<p class="MsoNormal" style=""><b>Quayola – “Strata #4”<a name="_GoBack"></a></b></p>
<p class="MsoNormal" style=""><b>SosoLimited – “Overscan”</b></p>
<p class="MsoNormal" style=""><b>Casey Reas – “Process 16 (Software 3)” </b></p>
<p class="MsoNormal" style=""><b>Zigelbaum + Coelho – “Six-Forty by Four-Eighty”</b></p>
<p class="MsoNormal" style=""><b>Rafael Rozendaal - Selected Works</b></p>
<p class="MsoNormal" style=""><b>Mark Essen - Selected Works</b></p>
<p class="MsoNormal" style=""><b>Art Hack SF Winners: “Audio ShaderToy,” “soundQuake,” “Partyline”</b></p>
<p class="MsoNormal" style=""><b>Social Print Studios + Intel Labs</b></p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">*Food provided by <b><i>Off The Grid</i></b></p>
<p class="MsoNormal" style=""><b> </b></p>
<p class="MsoNormal" style=""><b>About <i>The Creators Project </i></b></p>
<p class="MsoNormal" style="">Launched in 2010, <i>The Creators Project</i> is an ongoing global initiative by VICE and Intel dedicated to supporting artists in realizing their creative visions through technology. The project includes an online community and
video channel, <a href="http://TheCreatorsProject.com/" target="_blank"><span style="color: windowtext;">TheCreatorsProject.com</span></a>, a content creation studio, and a global event series. </p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style="">To date, there are more than 150 Creators involved, hailing mostly from seven countries (United States, United Kingdom, Germany, France, Brazil, South Korea and China) along with other artists from around the world. Participating
Creators include such leading artists as Karen O, Hussein Chalayan, Anish Kapoor, Florence and the Machine, United Visual Artists, Feng Mengbo, Mark Ronson, Jonathan Glazer, Mick Rock, Barney Clay and David Bowie. </p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style=""><b>About Intel</b></p>
<p class="MsoNormal" style="">Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices. Additional information about Intel is available
at <a href="http://www.intel.com/pressroom" target="_blank"><span style="color: windowtext;">www.intel.com/pressroom</span></a> and <a href="http://blogs.intel.com/" target="_blank"><span style="color: windowtext;">blogs.intel.com</span></a>.</p>
<p class="MsoNormal" style=""> </p>
<p class="MsoNormal" style=""><b>About VICE</b></p>
<p class="MsoNormal">VICE is a leading youth media company operating in over 34 countries and includes the world’s premier original online video destination, <a href="http://VICE.COM/" target="_blank"><span style="color: windowtext;">VICE.COM</span></a>; an
international network of digital channels; a television production studio; a record label; an in-house creative services agency; and a book publishing division. </p>
<p class="MsoNormal"> </p>
<p class="MsoNoSpacing" style="text-align: center;" align="center">For More Information:</p>
<p class="MsoNoSpacing" style="text-align: center;" align="center">Jennie Boddy or Perri Cohen</p>
<p class="MsoNoSpacing" style="text-align: center;" align="center">PRESS HERE</p>
<p class="MsoNoSpacing" style="text-align: center;" align="center">p: <a href="tel:212.246.2640" target="_blank">
<b><span style="font-size: 9pt; font-family: "Century Gothic","sans-serif";">212.246.2640</span></b></a></p>
<p class="MsoNoSpacing" style="text-align: center;" align="center">e: <a href="mailto:jennie@pressherepublicity.com" target="_blank">
<b><span style="font-size: 9pt; font-family: "Century Gothic","sans-serif";">jennie@pressherepublicity.com</span></b></a></p>
<p class="MsoNoSpacing" style="text-align: center;" align="center"><a href="mailto:perri@pressherepublicity.com" target="_blank"><b><span style="font-size: 9pt; font-family: "Century Gothic","sans-serif";">perri@pressherepublicity.com</span></b></a></p>
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