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<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:12.0pt">*TUNE IN*TUNE IN*TUNE IN*<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:18.0pt">The John Lennon Tour Bus Live streams 15<sup>th</sup> Anniversary Celebration Featuring Bootsy Collins!</span>
<br>
</b><b><span style="font-size:18.0pt">LIVE from the 2012 NAMM Show – Friday, January 20<sup>th</sup> / 6pm-7:30pm PST<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><a href="http://www.lennonbus.org/"><b><span style="font-size:18.0pt;color:windowtext;text-decoration:none"><img border="0" width="830" height="362" id="_x0000_i1025" src="cid:image001.jpg@01CCD761.73BB3530"></span></b></a><b><span style="font-size:18.0pt"><o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><i><span style="font-size:14.0pt">Live streaming capabilities made possible by NewTek and TodoCast will allow the whole party to be seen live via
<a href="http://www.lennonbus.org">www.lennonbus.org</a> <o:p></o:p></span></i></p>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<p class="MsoNormal"><b>The John Lennon Educational Tour Bus</b>, the premier non-profit mobile recording studio and HD production facility, is kicking-off its 15<sup>th</sup> year of bringing music education to students nationwide with a special anniversary
celebration at the <b>2012 NAMM Show</b> that will be streamed <b>LIVE</b> on <b>
<a href="http://www.lennonbus.org">www.lennonbus.org</a></b>. Hosted by Principal Sponsor,
<b>Avid</b>, along with <b>Neutrik USA, DR Strings, Fishman, Ampeg</b> and <b><i>Mix</i></b> magazine, the event will feature a performance by music legend
<b>Bootsy Collins</b> joined by an array of special guests including <b>Earth, Wind & Fire</b> bassist
<b>Verdine White</b> and fellow band mate from the <b>Parliament-Funkadelic</b> and Rock and Roll Hall of Fame inductee
<b>Bernie Worrell</b>. <o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>Bootsy Collins</b> has a rich history of supporting music and arts education through his own
<b>Bootsy Collins Foundation,</b> and teamed up with the Lennon Bus in 2011 to produce an original song and music video with students from Austin, TX. Collins loved the track so much that he is now using the song to open all of his live shows. Check out the
video <a href="http://www.youtube.com/user/johnlennonbus#p/u/0/FCHjLGA80kM">here</a>.
<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">This will be the inaugural livestream event for the John Lennon Tour Bus, thanks to cutting edge technology from
<b>NewTek</b> and <b>TodoCast</b>. Newtek’s TriCaster 850 Extreme with the TriCaster 850 CS will provide live switching of 8 HD video sources, discreet recording of each source in addition to program output, live keying, and compression for real-time web streaming.
TodoCast has partnered with the Lennon Bus to provide a roof-mounted satellite dish, high quality connectivity, and online production creation to provide complete audience management to facilitate live video streaming of special events throughout the year.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>About the John Lennon Educational Tour Bus (<a href="http://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.lennonbus.org&esheet=6144420&lan=en_US&anchor=www.lennonbus.org&index=4&md5=5bbe5b9bd44834a07956397e4c23a65b" target="_blank">www.lennonbus.org</a>
/ <a href="http://www.youtube.com/johnlennonbus">www.youtube.com/johnlennonbus</a> )<o:p></o:p></b></p>
<p class="MsoNormal">The John Lennon Educational Tour Bus is a non-profit state-of-the-art mobile Pro Audio and HD video recording facility that provides hands-on experiences for students of all ages. In its 15th year of touring, the venture is proud of its
fully professional bus and its studios, which boast the latest audio and video technology, gear and products. The concept began as an offshoot of the John Lennon Songwriting Contest, which is dedicated to providing opportunities for both professional and amateur
songwriters around the world. The Bus travels across the U.S. and Canada year-round, providing free tours and workshops at schools, retailers, festivals, on tours with headlining artists, and at major industry conferences.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">The Bus, a 501(c)(3) venture, is made possible through the generosity of sponsors including Apple, Avid, Montblanc, NAMM, Gibson, Epiphone, Neutrik, Sony, Neutrik, SAE Institute, Audio-Technica, Sonicbids, Roland, Boss, Ampeg, Mackie, Musician’s
Friend, New Bay Media, Sonicbids, Litepanels, Reflecmedia, Disc Makers, Mobile Roadie, Digital Media Academy, NewTek, TodoCast, Apogee, Manfrotto Distribution, iZotope, Glyph Technologies, Harris Corporation, Applied Acoustics Systems, Antares, McDSP, IK Multimedia, Mad
Mimi, Native Instruments, Slingerland Drums, Noise Industries, and Adobe.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>About NewTek TriCaster™<o:p></o:p></b></p>
<p class="MsoNormal">NewTek TriCaster™,allows musicians to perform, create, and connect with fans who are among the viewers that clocked 1.4
<i>billion </i>minutes of live video stream viewing worldwide last year. More than any other all-in-one streaming production video mixer, TriCaster allows musicians, agencies, tours and promoters to reach new audiences, attract industry notice, and interact
more closely with their fans.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>About TodoCast<o:p></o:p></b></p>
<p class="MsoNormal">TodoCast is an interactive streaming platform and media services company for event producers, content owners and organizations looking to reach their fans with Live Internet Broadcasts. TodoCast offers a turnkey platform including satellite
connectivity, audience management, interactive and social networking features and SD / HD distribution. TodoCast will monetize the content however the producer desires by offering sponsored, subscription and pay-per-view billing options, live or on demand.
TodoCast distributes to TV’s, computers and smart phone platforms in HD picture quality. To learn more about TodoCast, visit
<a href="http://www.todocast.tv">www.todocast.tv</a>.<o:p></o:p></p>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<p class="MsoNormal" align="center" style="text-align:center"><b>Contact:<o:p></o:p></b></p>
<p class="MsoNormal" align="center" style="text-align:center">Press Here<o:p></o:p></p>
<p class="MsoNormal" align="center" style="text-align:center">212.246.2640<o:p></o:p></p>
<p class="MsoNormal" align="center" style="text-align:center">Linda Carbone / Ashley Bryan<o:p></o:p></p>
<p class="MsoNormal" align="center" style="text-align:center"><a href="mailto:linda@pressherepublicity.com">linda@pressherepublicity.com</a> /
<a href="mailto:ashley@pressherepublicity.com">ashley@pressherepublicity.com</a><o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Georgia","serif"">Ashley Bryan</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Georgia","serif"">PRESS HERE</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Georgia","serif"">138 W. 25th St., 9th fl
</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Georgia","serif"">New York, NY 10001</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Georgia","serif"">p. 212 246 2640</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Georgia","serif"">f. 212 582 6513</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Georgia","serif""><a href="mailto:ashley@pressherepublicity.com"><span style="font-size:10.0pt;color:black">ashley@pressherepublicity.com</span></a></span><span style="font-size:10.0pt;font-family:"Georgia","serif"">
</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Georgia","serif""><a href="http://www.presshere.com"><span style="font-size:10.0pt;color:black">www.presshere.com</span></a></span><span style="font-size:10.0pt;font-family:"Georgia","serif"">
</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Georgia","serif""><a href="http://www.twitter.com/presshere" title="http://www.twitter.com/presshere"><span style="font-size:10.0pt;color:black">http://www.twitter.com/presshere</span></a></span><span style="font-size:10.0pt;font-family:"Georgia","serif"">
</span><span style="font-family:"Georgia","serif""><o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
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