<html xmlns:v="urn:schemas-microsoft-com:vml" xmlns:o="urn:schemas-microsoft-com:office:office" xmlns:w="urn:schemas-microsoft-com:office:word" xmlns:m="http://schemas.microsoft.com/office/2004/12/omml" xmlns="http://www.w3.org/TR/REC-html40">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=us-ascii">
<meta name="Generator" content="Microsoft Word 15 (filtered medium)">
<!--[if !mso]><style>v\:* {behavior:url(#default#VML);}
o\:* {behavior:url(#default#VML);}
w\:* {behavior:url(#default#VML);}
.shape {behavior:url(#default#VML);}
</style><![endif]--><style><!--
/* Font Definitions */
@font-face
{font-family:"Cambria Math";
panose-1:2 4 5 3 5 4 6 3 2 4;}
@font-face
{font-family:Calibri;
panose-1:2 15 5 2 2 2 4 3 2 4;}
@font-face
{font-family:"Trebuchet MS";
panose-1:2 11 6 3 2 2 2 2 2 4;}
/* Style Definitions */
p.MsoNormal, li.MsoNormal, div.MsoNormal
{margin-top:0in;
margin-right:0in;
margin-bottom:8.0pt;
margin-left:0in;
line-height:106%;
font-size:11.0pt;
font-family:"Calibri","sans-serif";}
a:link, span.MsoHyperlink
{mso-style-priority:99;
color:#0563C1;
text-decoration:underline;}
a:visited, span.MsoHyperlinkFollowed
{mso-style-priority:99;
color:#954F72;
text-decoration:underline;}
p.MsoListParagraph, li.MsoListParagraph, div.MsoListParagraph
{mso-style-priority:34;
margin-top:0in;
margin-right:0in;
margin-bottom:8.0pt;
margin-left:.5in;
mso-add-space:auto;
line-height:106%;
font-size:11.0pt;
font-family:"Calibri","sans-serif";}
p.MsoListParagraphCxSpFirst, li.MsoListParagraphCxSpFirst, div.MsoListParagraphCxSpFirst
{mso-style-priority:34;
mso-style-type:export-only;
margin-top:0in;
margin-right:0in;
margin-bottom:0in;
margin-left:.5in;
margin-bottom:.0001pt;
mso-add-space:auto;
line-height:106%;
font-size:11.0pt;
font-family:"Calibri","sans-serif";}
p.MsoListParagraphCxSpMiddle, li.MsoListParagraphCxSpMiddle, div.MsoListParagraphCxSpMiddle
{mso-style-priority:34;
mso-style-type:export-only;
margin-top:0in;
margin-right:0in;
margin-bottom:0in;
margin-left:.5in;
margin-bottom:.0001pt;
mso-add-space:auto;
line-height:106%;
font-size:11.0pt;
font-family:"Calibri","sans-serif";}
p.MsoListParagraphCxSpLast, li.MsoListParagraphCxSpLast, div.MsoListParagraphCxSpLast
{mso-style-priority:34;
mso-style-type:export-only;
margin-top:0in;
margin-right:0in;
margin-bottom:8.0pt;
margin-left:.5in;
mso-add-space:auto;
line-height:106%;
font-size:11.0pt;
font-family:"Calibri","sans-serif";}
span.EmailStyle17
{mso-style-type:personal-compose;
font-family:"Calibri","sans-serif";
color:windowtext;}
p.Body, li.Body, div.Body
{mso-style-name:Body;
margin-top:0in;
margin-right:0in;
margin-bottom:8.0pt;
margin-left:0in;
line-height:105%;
font-size:11.0pt;
font-family:"Trebuchet MS","sans-serif";
color:black;}
.MsoChpDefault
{mso-style-type:export-only;
font-family:"Calibri","sans-serif";}
@page WordSection1
{size:8.5in 11.0in;
margin:1.0in 1.0in 1.0in 1.0in;}
div.WordSection1
{page:WordSection1;}
/* List Definitions */
@list l0
{mso-list-id:1603565154;
mso-list-type:hybrid;
mso-list-template-ids:-1074486586 67698703 67698713 67698715 67698703 67698713 67698715 67698703 67698713 67698715;}
@list l0:level1
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l0:level2
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l0:level3
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l0:level4
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l0:level5
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l0:level6
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l0:level7
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l0:level8
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l0:level9
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
ol
{margin-bottom:0in;}
ul
{margin-bottom:0in;}
--></style><!--[if gte mso 9]><xml>
<o:shapedefaults v:ext="edit" spidmax="1026" />
</xml><![endif]--><!--[if gte mso 9]><xml>
<o:shapelayout v:ext="edit">
<o:idmap v:ext="edit" data="1" />
</o:shapelayout></xml><![endif]-->
</head>
<body lang="EN-US" link="#0563C1" vlink="#954F72">
<div class="WordSection1">
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:18.0pt;line-height:106%;font-family:"Times New Roman","serif";color:black">ASHER ROTH Premieres Music Video for “Fast Life” on
<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><i><span style="font-size:18.0pt;line-height:106%;font-family:"Times New Roman","serif";color:black">WSJ Speakeasy</span></i></b><i><span style="font-size:12.0pt;line-height:106%;font-family:"Times New Roman","serif";color:black"><o:p></o:p></span></i></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:18.0pt;line-height:106%;font-family:"Times New Roman","serif";color:black">Pre-Order
<i>RetroHash </i>Now - Out April 22<sup>nd</sup> </span></b><b><span style="font-size:8.0pt;line-height:106%;font-family:"Times New Roman","serif";color:black"><o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><img width="348" height="232" id="Picture_x0020_3" src="cid:image005.jpg@01CF4800.A25FA210"> <o:p></o:p></p>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<p class="MsoNormal" style="margin-bottom:12.0pt"><i><span style="color:black">Los Angeles, CA- March25<sup>th</sup>, 2014
</span></i><span style="color:black">—<b>Asher Roth</b>’s upcoming album <b><i>RetroHash</i>
</b>(out <b>April 22<sup>nd</sup></b>) is available today for pre-order. Every fan who pre-orders the album via iTunes will receive a free download of Asher’s new song “<b>Fast Life</b>,”
</span><a href="https://itunes.apple.com/us/album/retrohash/id838623724?ls=1">PRESS HERE</a><span style="color:black">.
<i>RetroHash</i> includes 10 tracks produced by The Blended Babies and features guest artists ZZ Ward and Vic Mensa.<br>
<br>
The video for “<b>Fast Life</b>” feat. Vic Mensa was directed by Asher's friend, Smash Lefunk, who captured the essence of the song and its message on the streets of L.A. Asher poses the question, "Do you want to take a message from the box?<br>
<i><br>
WSJ Speakeasy </i>premiered the thought provoking video today, </span><a href="http://blogs.wsj.com/speakeasy/2014/03/25/asher-roth-delivers-message-in-fast-life-video-premiere/?mod=WSJBlog&mod=WSJ_ArtsEnt_Speakeasy">PRESS HERE</a><span style="color:black">
to watch.<o:p></o:p></span></p>
<p class="MsoNormal">The meaning behind the video is personal to Asher where he says "Where I'm from there isn't much to do so a lot of kids get caught up in drugs. ‘Fast Life’ is the story of a girl I knew who died after repeated drug abuse. She was smart
and beautiful but didn't have the right influences in her life. My buddy Vic helps share the importance of 'slow down and think' by narrating the constant violence in his hometown Chicago. Drug abuse and violence have been a dominant theme in hip-hop music
and I hope 'Fast Life' can serve as a reminder of how fragile life can be. We don't need another overdose or gun related death to remind us life is precious."<br>
<br>
<span style="color:black">Asher recently </span>debuted his music video for the album’s single “<b>Tangerine Girl</b>” on
<i>VEVO</i>, <a href="http://www.youtube.com/watch?v=wKX5_c3PpY4">PRESS HERE</a><span class="MsoHyperlink"><span style="text-decoration:none">.<b>
</b></span></span>The sound apparent in “<b>Tangerine Girl</b>” and throughout the entire collection is reminiscent of Asher’s new life on the west coast. On making the album, Asher said "I made music that I would want to hear, music that felt good to me. We
didn't play by any rules and that makes me proud. There shouldn't be any rules in making music.
<i>RetroHash</i> is a genuine expression of the artist and person I am." Asher <span style="color:black">
was also featured on the ZZ Ward track “<b>365 Days (Blended Babies Remix)</b>” that premiered on
<i>Vibe </i>alongside King Chip, </span><a href="http://www.vibe.com/article/premiere-zz-ward-asher-roth-365-days-blended-babies-remix" target="_blank">PRESS HERE</a><span class="MsoHyperlink"><span style="text-decoration:none">
</span></span><span class="MsoHyperlink"><span style="color:windowtext;text-decoration:none">to listen.</span></span><span style="color:black"><br>
<br>
To celebrate the release of his upcoming album, Asher will play <b><i>RetroHash</i></b> from beginning to end live, with his band, at select performances in Philadelphia, Boston and New York in April. Asher Roth and his band will also be performing at Los Angeles's
Troubadour for the <b><i>RetroHash</i></b> record release show on <b>April 22nd. </b>Tickets are available on
</span><a href="http://asherrothmusic.com/shows/">http://asherrothmusic.com/shows/</a>.<span style="color:black"><br>
<br>
</span><o:p></o:p></p>
<p class="MsoNormal"><b><u>Spring 2014 Tour Dates</u></b><br>
<br>
4/2 Philadelphia, PA @ The Barbary<br>
4/4 Boston, MA @ Brighton Music Hall<br>
4/5 New York, NY @ The Westway<br>
4/22 Los Angeles, CA @ Troubadour<b><u><span style="color:black"><o:p></o:p></span></u></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><i><u><span style="color:black">RetroHash</span> </u></i><u>Track listing<o:p></o:p></u></b></p>
<p class="MsoListParagraphCxSpFirst" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">1.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Parties at the Disco (Feat. ZZ Ward)<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">2.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Dude (Feat. Curren$y)<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">3.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Tangerine Girl<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">4.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Pull It<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">5.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Something for Nothing (Feat. Coyle Girelli)<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">6.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Fast Life (Feat. Vic Mensa)<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">7.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Last of the Flohicans (Feat. Major Myjah)<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">8.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Be Right (Feat. Major Myjah)<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">9.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Pot of Gold
<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpLast" style="text-indent:-.25in;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif""><span style="mso-list:Ignore">10.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:106%;font-family:"Arial","sans-serif"">Keep Smoking (Feat. Chuck Inglish)<br>
<br>
<o:p></o:p></span></p>
<p class="Body" style="mso-margin-top-alt:5.0pt;margin-right:0in;margin-bottom:5.0pt;margin-left:0in">
<span style="font-family:"Calibri","sans-serif"">Post “Fast Life” video using the following link: <br>
</span><a href="https://www.youtube.com/watch?v=D_w26Gzr5kU&feature=youtu.be" target="_blank"><span style="font-family:"Calibri","sans-serif"">https://www.youtube.com/watch?v=D_w26Gzr5kU&feature=youtu.be</span></a><span style="font-family:"Calibri","sans-serif""><br>
<br>
</span><a href="http://www.retrohash.com"><span style="font-family:"Calibri","sans-serif"">www.retrohash.com</span></a><span style="font-family:"Calibri","sans-serif""><br>
</span><a href="http://www.facebook.com/asherroth"><span style="font-family:"Calibri","sans-serif"">www.facebook.com/asherroth</span></a><span style="font-family:"Calibri","sans-serif""><br>
@asherroth<br>
Instagram- aproth</span><br>
<br>
<span style="font-family:"Calibri","sans-serif""><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><img border="0" width="297" height="297" id="Picture_x0020_2" src="cid:image006.jpg@01CF4800.A25FA210"><o:p></o:p></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><i>RetroHash </i>Artwork by John Van Hamersveld<span style="font-size:8.0pt;line-height:106%"><br>
<br>
<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b>For more information on Asher Roth, please contact:<br>
PRESS HERE – 323-556-9752</b><br>
Gina Schulman // Ashley Lanaux // Stephanie Williams<br>
<a href="mailto:gina@pressherepublicity.com">gina@pressherepublicity.com</a> // <a href="mailto:ashleyl@pressherepublicity.com">
ashleyl@pressherepublicity.com</a> // <a href="mailto:stephanie@pressherepublicity.com">
stephanie@pressherepublicity.com</a> <o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
</div>
</body>
</html>