K'NAAN Joins Line-Up For FIFA World Cup Kick-Off Celebration Concert
Sam Orlando
sam@pressherepublicity.com
Tue, 4 May 2010 11:57:47 -0400
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RENOWNED SOUTH AFRICAN ARTISTS FRESHLYGROUND, HUGH MASEKELA, MZANSI =
YOUTH CHOIR, AND SOWETO GOSPEL CHOIR JOIN AFRICAN ARTIST K'NAAN TO =
PERFORM AT FIRST-EVER
FIFA WORLD CUP(tm) KICK-OFF CELEBRATION CONCERT
Tickets on Sale Now Online and via Telephone at Computicket
=20
SABC Will Broadcast the Concert Live in South Africa=20
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New York, New York (May 4, 2010) - Today, Control Room, the world's =
leading producer of global music events, and FIFA (F=E9d=E9ration =
Internationale de Football Association), the international governing =
body of football, announced the final line-up of African and South =
African artists confirmed to perform at the FIFA WORLD CUP KICK-OFF =
CELEBRATION CONCERT. Five-time SAMA winners Freshlyground, legendary =
South African trumpeter and flugelhorn player Hugh Masekela, =
Soweto-based Mzansi Youth Choir, two-time GRAMMY Award winners and =
three-time SAMA winners Soweto Gospel Choir, and acclaimed African Hip =
Hop artist K'NAAN, who recently recorded the uplifting "Wavin' Flag =
(The Celebration Mix)" song that serves as the anthem for the entire =
Coca-Cola FIFA campaign, will perform alongside previously announced =
African and international artists - Alicia Keys (U.S.), Amadou & Mariam =
(Mali), Ang=E9lique Kidjo (Benin), Black Eyed Peas (U.S.), BLK JKS =
(South Africa), John Legend (U.S.), Juanes (Colombia), Shakira =
(Colombia), The Parlotones (South Africa), Tinariwen (Mali), Vieux Farka =
Tour=E9 (Mali) and Vusi Mahlasela (South Africa) - at the historic event =
taking place the night before the first match at 8:00 p.m. local time =
(GMT+2) on June 10, 2010, at the newly-renovated Orlando Stadium in =
Soweto/Johannesburg. =20
=20
"As South Africans we are proud to be hosting the first ever World Cup =
on African soil," said Hugh Masekela. "I am very humbled and flattered =
to be part of this global event and am looking forward to the concert =
with great interest and excitement."
=20
>From its conception, event organizers envisioned the inaugural concert =
showcasing the rich cultural diversity and musical heritage of South =
Africa. Artists selected represent current popularity and reflect the =
variety of musical generations, genres, and geographies of the country =
and African region. The full line-up, featuring 70 percent African =
artists, will be seen by millions of music and football fans worldwide =
through the live broadcasts. =20
=20
"We wanted to have an eclectic mix of music genres to appeal to as many =
people as possible around the world whilst at the same time showcasing =
the immense home-grown talent of the host country," said FIFA Director =
of TV, Niclas Ericson.
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The concert will be broadcast live on SABC 1 on Thursday 10 June from =
20:00 - 22:00.
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South African broadcaster SABC will transmit the event live nationwide. =
"The South African Broadcast Corporation is proud to be the exclusive =
free to air broadcaster in South Africa and to be the technical =
co-producer to ensure this concert reaches millions of people through =
television and radio around the world" said SABC CEO Solly Mokoetle.=20
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Public Tickets
Music fans around the world can purchase tickets for this =
once-in-a-lifetime concert today online at =
http://www.computicket.com/web/event/fifa_kick_off_celebration_concert/10=
2900625 or via phone on (27) 083 915 8000. Concert tickets are priced at =
R450 (Outer Circle standing), R650 (Inner Circle standing), R850 & R950 =
(Upper Level seated), R1150 & R1400 (Lower Level seated). Ticket prices =
include VAT, Computicket Charges and Park and Ride for all ticket =
holders.
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Parking and Security
A comprehensive parking and security system has been put into place for =
the 2010 FIFA World Cup Kick-Off Celebration Concert.
=20
All those attending will be able to make use of the comprehensive park & =
ride facilities at nearby Nasrec. Concertgoers will then use the free =
bus shuttle service to and from Orlando Stadium as no parking will be =
permitted on or nearby the stadium itself. A comprehensive safety and =
security plan will be implemented for both Orlando Stadium and the =
Nasrec park & ride hub. =20
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South African Media Partners
Local South African media partners Kaya-FM, Talk Radio 702 and 94.7 =
Highveld Stereo are proud to be part of this first ever FIFA WORLD CUP =
KICK -OFF CELEBRATION CONCERT. =20
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Executive-produced by Emmy Award-winning producer Kevin Wall and his =
company Control Room, in partnership with local promoter, Showtime =
Entertainment, the event will feature musical performances by major =
international superstars and popular African artists collaborating =
together, along with special appearances by past and present football =
legends with all proceeds to benefit "20 Centres for 2010", the Official =
Campaign of the 2010 FIFA World Cup South Africa(tm), and providing a =
communications platform for 1Goal, an organization that aims to mobilize =
public support to hold governments to their promises and enable every =
child to get into a classroom and receive an education by 2015. =
Expected to be the greatest entertainment event to date on the African =
continent, the event will be televised to millions worldwide.=20
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"2010 will mark the first time the FIFA World Cup will be played in =
Africa, so it seemed fitting to celebrate this momentous occasion with a =
festival of live music from Africa and beyond," said Kevin Wall, founder =
of Control Room. "We believe sports and music transcend cultural, =
language and geographic barriers, and through the official FIFA WORLD =
CUP KICK-OFF CELEBRATION CONCERT, Control Room will present the sights =
and sounds of unity and celebration for an unforgettable, must-see =
experience."
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For more information about the official FIFA WORLD CUP KICK-OFF =
CELEBRATION CONCERT, please visit www.fifa.com/concert =
<http://www.fifa.com/kickoffconcert> .
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About SABC
SABC is the Official Broadcaster of the 2010 FIFA World Cup, boasts 18 =
Radio stations and 3 television channels. The public service broadcaster =
is proud to bring the 64 World Cup games live through simulcast of Radio =
and Television using 11 official languages. Feel it, it is here.
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The SABC reaches out to over 24 million listeners and viewers a day =
making it the biggest media house in South Africa.
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Furthermore the SABC as the official broadcaster of the 2010 FIFA World =
Cup(tm), produced the preliminary draw, the Confederations Cup draw and =
the Confederations Cup tournament. On 4th December 2009 the SABC =
broadcasted one of the key milestones in the FIFA calendar before the =
kick off of the World Cup spectacle; the FIFA Final Draw which was =
exclusively produced and broadcasted by the public broadcaster.=20
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The national broadcaster has lived up to its promise of delivering a =
world class broadcast, which is entertaining and informative whilst =
championing the African agenda. The SABC produced a great Television =
and radio production for the Final FIFA draw which was beamed to no =
fewer than 200 countries around the world; this marked another =
unprecedented milestone in the FIFA World Cup history. =20
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In addition to that the SABC also produced the first FIFA Fan Park on =
Long Street. The SABC is also the official broadcaster of the ten Fan =
Parks for the 2010 FIFA World Cup(tm). The national broadcaster will =
also provide World cup access through the 46 Public Viewing Areas with =
an emphasis on rural areas.
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About Control Room=20
Founded by Emmy-award winning producer Kevin Wall and headed by company =
president and co-executive producer Aaron Grosky, Control Room is the =
world's leading producer of massive global events leveraging =
unparalleled expertise to deliver once-in-a-life time entertainment =
experiences to audiences around the world. Through a combination of =
expertise - event production, television production, media architecture =
design, artist and celebrity relationships, sponsorship development, and =
creative vision - Control Room evolves events into cultural phenomena.
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Control Room is an end-to-end solution for brands, artists, broadcasters =
and sponsors committed to connecting global audiences with compelling =
entertainment. The company has built long-standing business =
relationships and successfully navigated the complexities of culture, =
government, and production in countries in every region of the world. =
Since 2005, Control Room has illustrated a history of measurable results =
through a comprehensive body of work including more than 100 live events =
ranging from single-artist concerts to worldwide movements.
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About FIFA Kick-Off Celebration Concert Charity
The official FIFA World Cup(tm) Kick-off Celebration Concert will =
provide a global communications platform for two campaigns -- '20 =
Centres for 2010' and '1GOAL' -- to showcase their efforts in fostering =
positive social change in Africa and around the world. '20 Centres for =
2010,' the Official Campaign of the 2010 FIFA World Cup South Africa(tm) =
and beneficiary of proceeds from the concert on June 10, will create 20 =
Football for Hope Centres for education, public health and football in =
disadvantaged African communities as a legacy of the 2010 FIFA World Cup =
on the African continent. 1GOAL is a campaign to mobilize public support =
to hold governments to their promises and enable every child to get into =
a classroom and receive an education by 2015. FIFA has joined the Class =
of 2015 and supports the 1GOAL campaign with a pledge from FIFA =
President Joseph S. Blatter to leave a lasting legacy of education in =
Africa and the rest of the world.
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About 94.7 HIGHVELD STEREO Joburg's No. 1 Hit Music Station.=20
94.7 broadcasts on 94.7 FM in the greater Gauteng metropolitan areas to =
almost 1.4 million listeners who love life and love to laugh. 94.7 =
targets an affluent audience, LSM 7 to 10 and age 25 - 49. The Station =
plays the best hot adult contemporary music with a blend of classic hits =
from the 80's to the present. The main focus is more music and less =
talk, with the inclusion of the latest breaking news and sporting =
stories. We simply play more of the hits that our listeners want.
=20
Regular competitions and promotions provide entertaining, engaging radio =
and there is a strong emphasis on charity and giving back. Numerous =
events, such as the Joburg Day music festival, which attracts 15,000 =
fans, and the Momentum 94.7 Cycle Challenge which is the second biggest =
cycling event in the Southern Hemisphere, provide opportunities for =
interaction with listeners.=20
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About Talk Radio 702
Your No.1 News and Talk Station.=20
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702 is an independent adult talk radio station broadcasting throughout =
Gauteng and surrounding areas. It attracts an influential audience =
including many of the country's business, political and community =
leaders. Listeners tune in for credible news and current affairs =
analysis as well as the latest business, traffic and sport stories of =
the day.=20
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Experienced presenters, Eyewitness News reporters and respected =
correspondents keep listeners updated on all the important stories - =
locally, nationally and internationally.=20
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Although it is a commercial station, 702 is rooted in the community, and =
considers itself solution-driven radio, advocating on behalf of =
listeners.=20
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About KAYA FM
KAYA FM 95.9 reflects the lives of the upscale 25+ listener, living in =
South Africa's most progressive and exciting region. The station =
broadcasts both music and talk, and this makes it unique from other =
ICASA approved licenses. KAYA FM 95.9 launched in August 1997, and was =
one of the first new frequencies to be approved for private commercial =
radio.=20
KAYA FM 95.9 broadcasts on the FM frequency signal 95. (Dot) 9, 24 hours =
a day, seven days a week. The current Listenership stands at 614 000 per =
average day and 1, 409 000 for the past seven days. The music format =
offers a diverse mix from Adult Contemporary Music to smoother sounds =
like R&B, Soul and Jazz. It also includes African Heritage Music. The =
music draws on the tradition of Africa, wherever this music has had its =
influence; from Africa to the Caribbean and into the heart of America.
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# # #
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For further information about K'NAAN please contact:
Press Here:
Carleen Donovan, (212) 246-2640, carleen@pressherepublicity.com
Sam Orlando, (212) 246-2640, sam@pressherepublicity.com=20
=20
For further information about the concert please contact:
US Media:
Ehrin Cummings, (310) 550-3883, ecummings@controlroom.com
Nicole Okoneski, (213) 438-8793, nokoneski@golinharris.com =
<mailto:nokoneski@golinharris.com>=20
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Sam Orlando
Press Here
138 W. 25th St. 9th Floor
New York, NY 10001
212.246.2640
sam@pressherepublicity.com
www.presshere.com=20
On Twitter - @PressHere <--- Check us out!
P Please consider the environment before printing this e-mail
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<p class=3DMsoHeader><img width=3D218 height=3D87 id=3D"Picture_x0020_4"
src=3D"cid:image004.jpg@01CAEB80.39F6FE70" alt=3D"press here bw =
logo"><o:p></o:p></p>
<p class=3DMsoNormal style=3D'text-autospace:ideograph-numeric'><b><span
style=3D'font-family:"Times New =
Roman","serif";color:red'><o:p> </o:p></span></b></p>
<p class=3DMsoNormal style=3D'text-autospace:ideograph-numeric'><b><span
style=3D'font-family:"Times New =
Roman","serif";color:red'><o:p> </o:p></span></b></p>
<p class=3DMsoNormal align=3Dcenter =
style=3D'text-align:center;line-height:150%'><b><span
style=3D'font-size:14.0pt;line-height:150%;font-family:"Times New =
Roman","serif"'>RENOWNED
SOUTH AFRICAN ARTISTS FRESHLYGROUND, HUGH MASEKELA, MZANSI YOUTH CHOIR, =
AND
SOWETO GOSPEL CHOIR JOIN AFRICAN ARTIST K’NAAN TO PERFORM AT =
FIRST-EVER<o:p></o:p></span></b></p>
<p class=3DMsoNormal align=3Dcenter =
style=3D'text-align:center;line-height:150%'><b><span
style=3D'font-size:14.0pt;line-height:150%;font-family:"Times New =
Roman","serif"'>FIFA
WORLD CUP™ KICK-OFF CELEBRATION CONCERT<o:p></o:p></span></b></p>
<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><i><span
style=3D'font-size:14.0pt;font-family:"Times New Roman","serif"'>Tickets =
on Sale
Now Online and via Telephone at Computicket<o:p></o:p></span></i></p>
<p class=3DMsoNormal><i><span =
style=3D'font-size:14.0pt;font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></i></p>
<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><span
style=3D'font-size:14.0pt;font-family:"Times New Roman","serif"'>SABC =
Will
Broadcast the Concert Live in South Africa <o:p></o:p></span></p>
<p class=3DMsoNormal><b><span style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><span =
style=3D'font-family:"Times New Roman","serif"'>New
York, New York (May 4, 2010) </span></b><span =
style=3D'font-family:"Times New Roman","serif"'>–
Today, Control Room, the world’s leading producer of global music =
events,
and FIFA (<span style=3D'color:black'>F=E9d=E9ration Internationale de =
Football
Association)</span>, the international governing body of football, =
announced
the final line-up of African and South African artists confirmed to =
perform at
the FIFA WORLD CUP KICK–OFF CELEBRATION CONCERT. Five-time SAMA =
winners
Freshlyground, legendary South African trumpeter and flugelhorn player =
Hugh
Masekela, Soweto-based Mzansi Youth Choir, two-time GRAMMY Award winners =
and
three-time SAMA winners Soweto Gospel Choir, and <b>acclaimed African =
Hip Hop
artist K’NAAN, who recently recorded the uplifting =
“Wavin'
Flag (The Celebration Mix)” song that serves as the anthem =
for the
entire Coca-Cola FIFA campaign,</b> will perform alongside previously =
announced
African and international artists –<span style=3D'color:red'> =
</span>Alicia
Keys (U.S.), Amadou & Mariam (Mali), </span><span lang=3DEN =
style=3D'font-family:
"Times New Roman","serif"'>Ang=E9lique</span><span =
style=3D'font-family:"Times New Roman","serif"'>
Kidjo (Benin), Black Eyed Peas (U.S.), BLK JKS (South Africa), John =
Legend
(U.S.), Juanes (Colombia), Shakira (Colombia), The Parlotones (South =
Africa),
Tinariwen (Mali), Vieux Farka </span><span lang=3DEN =
style=3D'font-family:"Times New Roman","serif"'>Tour=E9
(Mali)</span><span style=3D'font-family:"Times New Roman","serif"'> and =
Vusi
Mahlasela (South Africa) – at the historic event taking place the =
night
before the first match at 8:00 p.m. local time (GMT+2) on June 10, 2010, =
at the
newly-renovated Orlando Stadium in Soweto/Johannesburg. =
<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>“As
South Africans we are proud to be hosting the first ever World Cup on =
African
soil,” said Hugh Masekela. “I am very humbled and flattered =
to be
part of this global event and am looking forward to the concert with =
great
interest and excitement.”<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif";
color:red'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>From
its conception, event organizers envisioned the inaugural concert =
showcasing
the rich cultural diversity and musical heritage of South Africa. =
Artists
selected represent current popularity and reflect the variety of musical
generations, genres, and geographies of the country and African =
region.
The full line-up, featuring 70 percent African artists, will be seen by
millions of music and football fans worldwide through the live
broadcasts. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>“We
wanted to have an eclectic mix of music genres to appeal to as many =
people as
possible around the world whilst at the same time showcasing the immense
home-grown talent of the host country,” said FIFA Director of TV, =
Niclas
Ericson.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>The
concert will be broadcast live on SABC 1 on Thursday 10 June from 20:00 =
–
22:00.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif";
background:yellow'> <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span lang=3DEN =
style=3D'font-family:
"Times New Roman","serif"'>South African broadcaster SABC will transmit =
the
event live nationwide. “The South African Broadcast Corporation is =
proud to
be the exclusive free to air broadcaster in South Africa and to be the
technical co-producer to ensure this concert reaches millions of people =
through
television and radio around the world” said SABC CEO Solly =
Mokoetle. </span><span
lang=3DEN style=3D'font-size:12.0pt;font-family:"Times New =
Roman","serif"'><o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><u><span =
style=3D'font-family:"Times New Roman","serif"'><o:p><span
style=3D'text-decoration:none'> </span></o:p></span></u></p>
<p class=3DMsoNormal style=3D'text-align:justify'><u><span =
style=3D'font-family:"Times New Roman","serif"'>Public
Tickets<o:p></o:p></span></u></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Music
fans around the world can purchase tickets for this once-in-a-lifetime =
concert
today online at <a
href=3D"http://www.computicket.com/web/event/fifa_kick_off_celebration_co=
ncert/102900625"
title=3D"http://www.computicket.com/web/event/fifa_kick_off_celebration_c=
oncert/102900625">http://www.computicket.com/web/event/fifa_kick_off_cele=
bration_concert/102900625</a><span
style=3D'color:blue'> </span>or<span style=3D'color:blue'> </span>via =
phone on (27)
083 915 8000.<b> </b>Concert tickets are priced at R450 (Outer Circle
standing), R650 (Inner Circle standing), R850 & R950 (Upper Level =
seated),
R1150 & R1400 (Lower Level seated). Ticket prices include VAT,
Computicket Charges and Park and Ride for all ticket =
holders.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><u><span =
style=3D'font-family:"Times New Roman","serif"'><o:p><span
style=3D'text-decoration:none'> </span></o:p></span></u></p>
<p class=3DMsoNormal style=3D'text-align:justify'><u><span =
style=3D'font-family:"Times New Roman","serif"'>Parking
and Security<o:p></o:p></span></u></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>A
comprehensive parking and security system has been put into place for =
the 2010
FIFA World Cup Kick-Off Celebration Concert.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>All
those attending will be able to make use of the comprehensive park & =
ride
facilities at nearby Nasrec. Concertgoers will then use the free bus =
shuttle
service to and from Orlando Stadium as no parking will be permitted on =
or
nearby the stadium itself. A comprehensive safety and security =
plan will
be implemented for both Orlando Stadium and the Nasrec park & ride
hub. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><u><span =
style=3D'font-family:"Times New Roman","serif"'>South
African Media Partners<o:p></o:p></span></u></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span lang=3DEN-GB
style=3D'font-family:"Times New Roman","serif"'>Local South African =
media partners
Kaya-FM, Talk Radio 702 and 94.7 Highveld Stereo are proud to be part of =
this
first ever FIFA WORLD CUP KICK –OFF CELEBRATION CONCERT. =
<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Executive-produced
by Emmy Award-winning producer Kevin Wall and his company Control Room, =
in
partnership with local promoter, Showtime Entertainment, the event will =
feature
musical performances by major international superstars and popular =
African
artists collaborating together, along with special appearances by past =
and
present football legends with all proceeds to benefit “20 Centres =
for
2010”, the Official Campaign of the 2010 FIFA World Cup South
Africa™, and providing a communications platform for 1Goal, an
organization that aims to mobilize public support to hold governments to =
their
promises and enable every child to get into a classroom and receive an
education by 2015. Expected to be the greatest entertainment event =
to
date on the African continent, the event will be televised to millions
worldwide. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>“2010
will mark the first time the FIFA World Cup will be played in Africa, so =
it
seemed fitting to celebrate this momentous occasion with a festival of =
live
music from Africa and beyond,” said Kevin Wall, founder of Control
Room. “We believe sports and music transcend cultural, =
language and
geographic barriers, and through the official FIFA WORLD CUP =
KICK–OFF
CELEBRATION CONCERT, Control Room will present the sights and sounds of =
unity
and celebration for an unforgettable, must-see =
experience.”<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
lang=3DEN-GB
style=3D'font-family:"Times New =
Roman","serif";background:yellow'><o:p><span
style=3D'text-decoration:none'> </span></o:p></span></u></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>For
more information about the official FIFA WORLD CUP KICK–OFF =
CELEBRATION
CONCERT, please visit </span><a =
href=3D"http://www.fifa.com/kickoffconcert"><span
style=3D'font-family:"Times New =
Roman","serif"'>www.fifa.com/concert</span></a><span
style=3D'font-family:"Times New Roman","serif"'>.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
lang=3DEN-GB
style=3D'font-family:"Times New =
Roman","serif";background:yellow'><o:p><span
style=3D'text-decoration:none'> </span></o:p></span></u></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
lang=3DEN-GB
style=3D'font-family:"Times New Roman","serif"'>About =
SABC<o:p></o:p></span></u></b></p>
<p class=3DMsoNormal><span style=3D'font-family:"Times New =
Roman","serif"'>SABC is
the Official Broadcaster of the 2010 FIFA World Cup, boasts 18 Radio =
stations
and 3 television channels. The public service broadcaster is proud to =
bring the
64 World Cup games live through simulcast of Radio and Television using =
11
official languages. Feel it, it is here.<o:p></o:p></span></p>
<p class=3DMsoNormal><span style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal><span style=3D'font-family:"Times New =
Roman","serif"'>The SABC
reaches out to over 24 million listeners and viewers a day making it the
biggest media house in South Africa.<o:p></o:p></span></p>
<p class=3DMsoNormal><span style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Furthermore
the SABC as the official broadcaster of the 2010 FIFA World Cup™,
produced the preliminary draw, the Confederations Cup draw and the
Confederations Cup tournament. On 4<sup>th</sup> December 2009 the =
SABC
broadcasted one of the key milestones in the FIFA calendar before the =
kick off
of the World Cup spectacle; the FIFA Final Draw which was exclusively =
produced
and broadcasted by the public broadcaster. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>The
national broadcaster has lived up to its promise of delivering a world =
class broadcast,
which is entertaining and informative whilst championing the African
agenda. The SABC produced a great Television and radio =
production
for the Final FIFA draw which was beamed to no fewer than 200 countries =
around
the world; this marked another unprecedented milestone in the FIFA World =
Cup
history. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>In
addition to that the SABC also produced the first FIFA Fan Park on Long
Street. The SABC is also the official broadcaster of the ten =
Fan
Parks for the 2010 FIFA World Cup™. The national broadcaster =
will
also provide World cup access through the 46 Public Viewing Areas with =
an
emphasis on rural areas</span><span =
style=3D'font-size:10.0pt'>.</span><span
style=3D'font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p></o:p></=
span></p>
<p class=3DMsoNormal style=3D'margin-left:.25in'><span =
style=3D'font-size:10.0pt'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
lang=3DEN-GB
style=3D'font-family:"Times New Roman","serif"'>About Control Room =
<o:p></o:p></span></u></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Founded
by Emmy-award winning producer Kevin Wall and headed by company =
president and
co-executive producer Aaron Grosky, Control Room is the world’s =
leading
producer of massive global events leveraging unparalleled expertise to =
deliver
once-in-a-life time entertainment experiences to audiences around the
world. Through a combination of expertise – event =
production,
television production, media architecture design, artist and celebrity
relationships, sponsorship development, and creative vision – =
Control
Room evolves events into cultural phenomena.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Control
Room is an end-to-end solution for brands, artists, broadcasters and =
sponsors
committed to connecting global audiences with compelling =
entertainment.
The company has built long-standing business relationships and =
successfully
navigated the complexities of culture, government, and production in =
countries
in every region of the world. Since 2005, Control Room has =
illustrated a
history of measurable results through a comprehensive body of work =
including
more than 100 live events ranging from single-artist concerts to =
worldwide
movements.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
style=3D'font-family:
"Times New Roman","serif"'>About FIFA Kick-Off Celebration Concert =
Charity<o:p></o:p></span></u></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>The
official FIFA World Cup™ Kick-off Celebration Concert will provide =
a
global communications platform for two campaigns -- ‘20 =
Centres for
2010’ and ‘1GOAL’ -- to showcase their efforts in =
fostering
positive social change in Africa and around the world. ‘20 =
Centres
for 2010,’ the Official Campaign of the 2010 FIFA World Cup South
Africa™ and beneficiary of proceeds from the concert on June 10, =
</span><span
lang=3DEN-GB style=3D'font-family:"Times New Roman","serif"'>will create =
20
Football for Hope Centres for education, public health and football in
disadvantaged African communities as a legacy of the 2010 FIFA World Cup =
on the
African continent. </span><span style=3D'font-family:"Times New =
Roman","serif"'>1GOAL
is a campaign to mobilize public support to hold governments to their =
promises
and enable every child to get into a classroom and receive an education =
by
2015. FIFA has joined the Class of 2015 and supports the 1GOAL =
campaign
with a pledge from FIFA President Joseph S. Blatter to leave a lasting =
legacy
of education in Africa and the rest of the world.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
style=3D'font-family:
"Times New Roman","serif"'><o:p><span =
style=3D'text-decoration:none'> </span></o:p></span></u></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
style=3D'font-family:
"Times New Roman","serif"'>About 94.7 HIGHVELD STEREO Joburg’s No. =
1 Hit
Music Station</span></u></b><span style=3D'font-family:"Times New =
Roman","serif"'>.
<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>94.7
broadcasts on 94.7 FM in the greater Gauteng metropolitan areas to =
almost 1.4
million listeners who love life and love to laugh. 94.7 targets an
affluent audience, LSM 7 to 10 and age 25 - 49. The Station plays =
the
best hot adult contemporary music with a blend of classic hits from the
80’s to the present. The main focus is more music and less talk, =
with the
inclusion of the latest breaking news and sporting stories. We =
simply
play more of the hits that our listeners want.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Regular
competitions and promotions provide entertaining, engaging radio and =
there is a
strong emphasis on charity and giving back. Numerous events, such =
as the
Joburg Day music festival, which attracts 15,000 fans, and the Momentum =
94.7
Cycle Challenge which is the second biggest cycling event in the =
Southern
Hemisphere, provide opportunities for interaction with listeners. =
<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
style=3D'font-family:
"Times New Roman","serif"'>About Talk Radio =
702<o:p></o:p></span></u></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Your
No.1 News and Talk Station. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>702
is an independent adult talk radio station broadcasting throughout =
Gauteng and
surrounding areas. It attracts an influential audience including =
many of
the country’s business, political and community leaders. =
Listeners
tune in for credible news and current affairs analysis as well as the =
latest
business, traffic and sport stories of the day. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Experienced
presenters, Eyewitness News reporters and respected correspondents keep
listeners updated on all the important stories - locally, nationally and
internationally. <o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Although
it is a commercial station, 702 is rooted in the community, and =
considers
itself solution-driven radio, advocating on behalf of listeners. =
<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New =
Roman","serif"'><o:p> </o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
style=3D'font-family:
"Times New Roman","serif"'>About KAYA FM<o:p></o:p></span></u></b></p>
<p class=3DMsoNormal><span style=3D'font-family:"Times New =
Roman","serif";
color:black'>KAYA FM 95.9 reflects the lives of the upscale 25+ =
listener,
living in South Africa's most progressive and exciting region. The =
station broadcasts
both music and talk, and this makes it unique from other ICASA approved
licenses. KAYA FM 95.9 launched in August 1997, and was one of the first =
new
frequencies to be approved for private commercial radio. <br>
<br>
KAYA FM 95.9 broadcasts on the FM frequency signal 95. (Dot) 9, 24 hours =
a day,
seven days a week. The current Listenership stands at 614 000 per =
average day
and 1, 409 000 for the past seven days. The music format offers a =
diverse mix
from Adult Contemporary Music to smoother sounds like R&B, Soul and =
Jazz.
It also includes African Heritage Music. The music draws on the =
tradition of
Africa, wherever this music has had its influence; from Africa to the =
Caribbean
and into the heart of America.<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><u><span =
style=3D'font-family:
"Times New Roman","serif"'><o:p><span =
style=3D'text-decoration:none'> </span></o:p></span></u></b></p>
<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><b><span
style=3D'font-family:"Times New Roman","serif"'># # =
#<o:p></o:p></span></b></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><span
style=3D'font-size:11.0pt;color:black'><o:p> </o:p></span></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><span
style=3D'font-size:11.0pt;color:black'>For further information about =
K’NAAN
please contact:<o:p></o:p></span></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><b><span
style=3D'font-size:11.0pt;color:black'>Press =
Here:<o:p></o:p></span></b></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><span
style=3D'font-size:11.0pt;color:black'>Carleen Donovan, (212) 246-2640, =
<a
href=3D"mailto:carleen@pressherepublicity.com">carleen@pressherepublicity=
.com</a><o:p></o:p></span></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><span
style=3D'font-size:11.0pt;color:black'>Sam Orlando, (212) 246-2640, <a
href=3D"mailto:sam@pressherepublicity.com">sam@pressherepublicity.com</a>=
<o:p></o:p></span></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><span
style=3D'font-size:11.0pt;color:black'><o:p> </o:p></span></p>
<p =
style=3D'margin:0in;margin-bottom:.0001pt;text-align:justify;background:w=
hite'><span
style=3D'font-size:11.0pt;color:black'>For further information about the =
concert
please contact:<o:p></o:p></span></p>
<p class=3DMsoNormal style=3D'text-align:justify'><b><span =
style=3D'font-family:"Times New Roman","serif"'>US
Media:<o:p></o:p></span></b></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Ehrin
Cummings, (310) 550-3883, <u><span =
style=3D'color:blue'>ecummings@controlroom.com<o:p></o:p></span></u></spa=
n></p>
<p class=3DMsoNormal style=3D'text-align:justify'><span =
style=3D'font-family:"Times New Roman","serif"'>Nicole
Okoneski, (213) 438-8793, </span><a =
href=3D"mailto:nokoneski@golinharris.com"><span
style=3D'font-family:"Times New =
Roman","serif"'>nokoneski@golinharris.com</span></a><span
style=3D'font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=3DMsoNormal><o:p> </o:p></p>
<p class=3DMsoNormal><o:p> </o:p></p>
<p class=3DMsoNormal><img border=3D0 width=3D213 height=3D95 =
id=3D"Picture_x0020_1"
src=3D"cid:image005.jpg@01CAEB80.39F6FE70"><o:p></o:p></p>
<p class=3DMsoNormal><o:p> </o:p></p>
<p class=3DMsoNormal><b><span style=3D'font-size:12.0pt'>Sam =
Orlando<o:p></o:p></span></b></p>
<p class=3DMsoNormal><b><span style=3D'font-size:12.0pt'>Press =
Here<o:p></o:p></span></b></p>
<p class=3DMsoNormal><b><span style=3D'font-size:12.0pt'>138 W. 25th St. =
9th Floor<o:p></o:p></span></b></p>
<p class=3DMsoNormal><b><span style=3D'font-size:12.0pt'>New York, NY =
10001<o:p></o:p></span></b></p>
<p class=3DMsoNormal><b><span =
style=3D'font-size:12.0pt'>212.246.2640<o:p></o:p></span></b></p>
<p class=3DMsoNormal><b><span =
style=3D'font-size:12.0pt'>sam@pressherepublicity.com<o:p></o:p></span></=
b></p>
<p class=3DMsoNormal><b><span =
style=3D'font-size:12.0pt'>www.presshere.com <o:p></o:p></span></b></p>
<p class=3DMsoNormal><b><span style=3D'font-size:12.0pt'>On Twitter - =
@PressHere
<--- Check us out!<o:p></o:p></span></b></p>
<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:5.0pt;margin-right:0in;margin-bottom:
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font-family:Webdings;color:green'>P</span><span =
style=3D'font-size:10.0pt;
font-family:"Arial Narrow","sans-serif";color:green'> </span><span
style=3D'font-size:9.0pt;font-family:"Verdana","sans-serif";color:green'>=
Please
consider the environment before printing this e-mail</span><span
style=3D'font-size:12.0pt;font-family:"Times New =
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