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<b><span style="font-family:"Arial","sans-serif""> </span></b><span style="font-family:"Arial","sans-serif""> </span><span style="font-family:"Arial","sans-serif""><o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Arial","sans-serif""><img width="164" height="65" id="_x0000_i1031" src="cid:image001.jpg@01CC7DC3.765B4750"></span></b><b><u><span style="font-family:"Arial","sans-serif""><o:p></o:p></span></u></b></p>
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<span style="font-family:"Arial","sans-serif";color:black">FOR IMMEDIATE RELEASE<br>
<b>September 28, 2011</b><o:p></o:p></span></p>
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<b><span style="font-family:"Arial","sans-serif""><img width="161" height="161" id="e6298050-3400-41e9-a3e8-64eb46a2be55" src="cid:image011.jpg@01CC7DC3.79173300" alt="cid:7689D2D5-92DA-4598-9DD1-DF12F395700F@home"></span></b><b><span style="font-family:"Arial","sans-serif""><br>
</span></b><b><span style="font-family:"Arial","sans-serif""><img width="302" height="200" id="Picture_x0020_2" src="cid:image004.jpg@01CC7DC3.765B4750" alt="POPPED GIRL TALK.jpg"><img width="303" height="201" id="Picture_x0020_3" src="cid:image005.jpg@01CC7DC3.765B4750" alt="CULTS POPPED.jpg"></span></b><b><span style="font-family:"Arial","sans-serif""><br>
</span></b><b><span style="font-size:8.0pt;font-family:"Arial","sans-serif"">(Girl Talk’s live performance at POPPED! Music Festival) (Cults’ live performance at POPPED! Music Festival)
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</span></b><b><span style="font-family:"Arial","sans-serif""><img width="135" height="203" id="Picture_x0020_4" src="cid:image012.jpg@01CC7DC3.79173300" alt="RAKIM POPPED!.jpg"></span></b><b><span style="font-size:8.0pt;font-family:"Arial","sans-serif""><img width="306" height="203" id="Picture_x0020_5" src="cid:image008.jpg@01CC7DC3.765B4750" alt="FTP POPPED.jpg"><img width="153" height="231" id="Picture_x0020_6" src="cid:image013.jpg@01CC7DC3.79173300" alt="KREAYSHAWN.jpg"></span></b><b><span style="font-size:8.0pt;font-family:"Arial","sans-serif""><br>
(Rakim on stage at POPPED!) (Foster The People backstage at POPPED) (Kreayshawn on stage at POPPED!)<o:p></o:p></span></b></p>
<p class="MsoPlainText" align="center" style="text-align:center"><b><span style="font-size:8.0pt;font-family:"Arial","sans-serif"">Photo Credit: Amy Li</span></b><span style="font-size:8.0pt;font-family:"Arial","sans-serif"">
</span><a href="http://www.amyli.net"><span style="font-size:8.0pt;font-family:"Arial","sans-serif"">www.amyli.net</span></a><span style="font-size:8.0pt;font-family:"Arial","sans-serif""><o:p></o:p></span></p>
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<b><span style="font-family:"Arial","sans-serif""><o:p> </o:p></span></b></p>
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<b><span style="font-family:"Arial","sans-serif"">2011 POPPED! MUSIC FESTIVAL GIVES PHILADELPHIA TWO NIGHTS OF UNFORGETTABLE LIVE MUSIC PERFORMANCES<br>
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<p class="MsoNormal" align="center" style="text-align:center"><b><i><span style="font-family:"Arial","sans-serif"">Girl Talks Uses Live Pyrotechnics For The First Time At POPPED! Music Festival<br>
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<o:p></o:p></span></i></b></p>
<p class="MsoNormal"><b><span style="font-family:"Arial","sans-serif"">Popped! Music Festival,
</span></b><span style="font-family:"Arial","sans-serif"">presented by<b> Alexis Rosenzweig</b></span><span style="font-family:"Arial","sans-serif""> of
<b>POPPED! Music Festival Inc.</b>,<b> </b>delivered Philadelphia’s most energetic two-day music festival this past weekend. <b>The Shins</b>,
<b>Foster The People</b>, <b>Cults</b> and more lit up the <b>Liacouras Center</b>’s arena stage providing a paramount experience for not only the fans, but the artists themselves.
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<p class="MsoNormal"><span style="font-family:"Arial","sans-serif"">On day one, POPPED! festival goers rocked out to
<b>The Shins’ </b>new lineup plus<b> </b>a brand new song,<b> </b>mixed in with recent material and oldie, but goodie tracks.
<b>Girl Talk</b>’s, AKA Gregg Michael Gillis, put on fiery performance as he used pyrotechnics for the first time ever during his show.
<b>Dale Earnhardt Jr. Jr.</b> was energized on stage, decked out in neon, glow-in-the-dark blazers, while
<b>The Hold Steady </b>wowed their fans by delivering a high octane set and becoming one of POPPED!’s highlights of the night.
<b>Cage The Elephant </b>hyped up the audience towards the end of the night, and frontman<b> Matt Schultz</b> showed off his acrobatic skills when he stage dove into the roaring crowd, not once, but twice.
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<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial","sans-serif"">Day two kicked off with<b>
</b></span><span style="font-family:"Arial","sans-serif"">Philly locals R&B singer
<b>Nikki Jean </b>and electro duo <b>Sun Airways</b>, who dazzled the audience with their captivating sets, showing why they are two of the city’s brightest up-and-coming artists. Soulful singer
<b>Zee Avi</b> serenaded the crowd with her acoustic guitar performance, while <b>
Rakim</b> took the crowd back in time when he began his set with the 1997 solo single "<b><i>It's Been A Long Time</i></b>." Birthday girl
<b>Kreayshawn</b> celebrated at POPPED! while the crowd rapped along to her pottymouth hit single “<b><i>Gucci, Gucci.</i></b>”
<b>Pretty Lights</b> ended day two with a dance party bang, as festival goers boogied down to his contagious techno beats, while viewing a spectacular laser show.
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<br>
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<p class="MsoNormal"><span style="font-family:"Arial","sans-serif"">The 2011 POPPED! Music Festival provided an energetic, eclectic lineup, and solidified Philadelphia as a prime destination for live music. Thank you Philadelphia!
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<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-family:"Arial","sans-serif"">To re-live the festival through pictures:<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><a href="http://www.facebook.com/POPPEDFestival"><span style="font-family:"Arial","sans-serif"">http://www.facebook.com/POPPEDFestival</span></a><br>
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<span style="font-family:"Arial","sans-serif";color:red"><o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Arial","sans-serif"">About POPPED! Music Festival</span></b><span style="font-family:"Arial","sans-serif""> is a 2-day destination festival produced by Electric Factory, in conjunction with Alexis Rosenzweig
of POPPED! Festival, Inc., POPPED! Music Festival is a testament to showcasing Philadelphia as a prime destination for live music.
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<br>
<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">For more information on the festival, please visit</span></b><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">
</span><a href="http://www.poppedphiladelphia.com"><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">www.poppedphiladelphia.com</span></a><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">
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<br>
For more press information please contact: <br>
Jen Appel // </span><a href="mailto:jen@pressherepublicity.com"><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">jen@pressherepublicity.com</span></a><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">
<br>
& <br>
Tasya Swisko // </span><a href="mailto:tasya@pressherepublicity.com"><span style="font-size:10.0pt;font-family:"Arial","sans-serif"">tasya@pressherepublicity.com</span></a><span style="font-size:10.0pt;font-family:"Arial","sans-serif""><br>
212.246.2640<o:p></o:p></span></p>
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