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<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Tahoma","sans-serif";color:#1F497D"></span><span style="font-size:10.0pt;font-family:"Tahoma","sans-serif";color:#1F497D"><img width="272" height="106" id="_x0000_i1027" src="cid:image004.jpg@01CE0EB0.84744B50" alt="cid:image001.jpg@01CDBC30.72CD6D50"></span><span style="font-size:10.0pt;font-family:"Tahoma","sans-serif";color:#1F497D"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="margin-bottom:12.0pt;text-align:center">
<b><span style="font-size:14.0pt;color:black">Ketel One<sup>® </sup>Vodka and <i>
GQ Magazine </i>Announce Corbin Clay as the Winner Who Answered “A Gentleman’s Call”</span></b><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center;text-indent:13.5pt">
<b><i><span style="color:black">Clay’s Eco-Friendly Furniture Design Startup Receives A $100,000 Grant from Ketel One<o:p></o:p></span></i></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><i><span style="color:#1F497D"><o:p> </o:p></span></i></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="color:black">WATCH A SPECIAL SHORT DOCUMENTARY FEATURE ON CLAY VIA<i> VICE.COM!
</i></span><i><span style="color:#1F497D"><o:p></o:p></span></i></b></p>
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<b><i><span style="color:black"> </span></i></b><span style="font-size:11.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center;text-indent:13.5pt">
<b><i><span style="color:black"><img width="233" height="350" id="Picture_x0020_3" src="cid:image001.jpg@01CE0EAE.764736C0" alt="http://pre.cloudfront.goodinc.com/posts/full_1353116375corbin.jpg"></span></i></b><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center;text-indent:13.5pt">
<b><i><span style="color:black">(Corbin Clay winner of Ketel One Vodka & GQ Magazine’s “A Gentleman’s Call” contest)
</span></i></b><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="color:black">New York, NY – </span></b><span style="color:black">In a nationwide search to grant $100,000 to an innovative idea,
<b>Ketel One</b> and <b><i>GQ Magazine</i></b><i> </i>are proud to announce carpenter and furniture craftsman
<b>Corbin Clay</b> as the winner of “<b>A Gentleman’s Call</b>.” Evaluated based on how his idea demonstrates entrepreneurship, craftsmanship and philanthropy in the modern world while raising society’s behavioral bar, Clay’s furniture design startup was chosen
from thousands of entries as the idea that best answered the call. </span><span style="color:#1F497D"><o:p></o:p></span></p>
<p class="MsoNormal"><b><i><span style="color:#1F497D"><o:p> </o:p></span></i></b></p>
<p class="MsoNormal"><b><i><span style="color:black">VICE </span></i></b><span style="color:black">was asked, and thrilled, to be a part of this contest by creating a documentary video series on all five of the finalists for “A Gentleman’s Call.” In support
of the announcement of the winner, <i>VICE </i>has now launched an incredibly shot, short documentary on Clay via
<span class="apple-converted-space"> </span></span><a href="https://mail.pressherepublicity.com/owa/redir.aspx?C=9046fa6a068d4042b823e3e31b5c60d7&URL=http%3a%2f%2fVICE.com%2fketelone" target="_blank">VICE.com/ketelone</a>.
<b><a href="x-msg://637/VICE.com/ketelone">PRESS HERE</a> to WATCH.</b> <span style="color:black">
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black">Over the past year, innovators seized the opportunity to submit their ideas to be judged by leading entrepreneurial mentors including actor and philanthropist,
<b>Ian Somerhalder</b>, Hispanic celebrity and businessman, <b>Carlos Ponce</b>, and Co-Founder and CEO of Movember,
<b>Adam Garone</b>. Along with <b>Carl Nolet, Jr</b>., Executive Vice President of Nolet Spirits USA and
<b>Chris Mitchell</b>, Publisher of <i>GQ Magazine</i>. Somerhalder, Ponce and Garone selected five finalists whose concepts best personified the values of Ketel One in the modern world.
<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="color:black"> </span></b><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black">In the end, Clay’s <b>Azure Furniture
</b>- based out of Denver, CO - stood out and was deemed worthy of the $100,000. Learning the intricacies and craft of carpentry from a master German craftsman, Clay has applied his knowledge and passion to launch his entrepreneurial venture. Clay’s company
collects beetle-killed pinewood, an abundance of dry wood in the Rocky Mountains, to create premium, high-end furniture. The operation reduces the risk of large fires, as the beetle-killed pinewood is the primary factor in the destruction of homes in the Colorado
forest. Clay’s designs transform this hazardous raw material into a sustainable resource that is then sculpted, sanded and polished into showcase pieces including coffee tables, media storage and dining tables.
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black">“I could not be more grateful for this generous grant,” said Clay. “Ketel One values fine craftsmanship and it’s exciting to be aligned with a brand that promotes the core of my business. Through the exposure of
this program, Azure Furniture has already experienced tremendous growth expanding into the Northwest, and the $100,000 will only continue to cultivate a path of success for a startup that I have worked so long to get off the ground.”<o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black">Additionally, to thank the Denver community for its support during the program, Clay has created a custom conference table for a local fire fighter training organization. These men dedicate their lives to reducing
the risk of forest fires in the Rocky Mountains and Clay will present these heroes with a custom designed piece made from a material that does the same.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:12.0pt"><span style="color:black">“Ketel One is honored to be part of ‘A Gentleman’s Call’ and provide $100,000 for Corbin Clay’s idea as it truly embodies the core pillars of our vodka,” said Carl Nolet, Jr., 11<sup>th</sup>
Generation Nolet. “Ketel One is my family’s tradition and, with this grant, we are honoring our history of craftsmanship and entrepreneurialism by helping Corbin, a skilled craftsman himself, expand his business, demonstrate the values of a modern gentleman
and set a responsible example to those around him and beyond.” <o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="color:black">Join the conversation - tag @KetelOne using hashtag #GentlemansCall</span></b><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-GB" style="font-size:10.0pt;color:black">About Ketel One Vodka</span></b><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">With ten generations of Nolet family distilling passion and expertise, the success of the KETEL ONE® brand is built on one-to-one conversations with the bartending community. Launched
in the United States in the early 1980s, Carolus Nolet Sr. was inspired by original recipes and techniques of his ancestors when he created the recipe for and distinctive personality of KETEL ONE vodka.</span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black"> </span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">KETEL ONE vodka is a sophisticated and crisp, wheat-based, ultra-premium blend crafted from small batches, using copper pot stills together with modern distilling techniques. The
19<sup>th</sup> century coal-fired pot still, Pot Still Number 1, otherwise known as “Distilleerketel # 1”, is one of the pot stills used in the production process and is the inspiration for the name of this Dutch vodka.
</span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black"> </span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">Each final production of KETEL ONE vodka is approved by a member of the Nolet family prior to bottling.
</span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black"> </span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">After extensive research, KETEL ONE CITROEN® flavored vodka was launched in 2000, created by infusing KETEL ONE Vodka with citrus essential oil essence. Later in 2010, KETEL ONE ORANJE®
was launched infusing KETEL ONE Vodka with the essential essence of orange oils.</span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black"> </span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">In 2008, the Nolet Group created a 50/50 joint venture company with Diageo, KETEL ONE Worldwide B.V., to import, sell, market and distribute KETEL ONE vodka and KETEL ONE CITROEN flavored
vodka and to maximize global growth potential for the KETEL ONE brand. </span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black"> </span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">KETEL ONE, KETEL ONE CITROEN, KETEL ONE ORANJE and the associated logos are trademarks of Double Eagle Brands N.V.
</span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:10.0pt;color:black">© Double Eagle Brands N.V. 2011</span><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:10.0pt;color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="text-autospace:none"><b><span style="font-size:10.0pt;color:black">About Diageo</span></b><span style="font-size:10.0pt;font-family:"Verdana","sans-serif";color:black">
</span><span style="font-size:10.0pt;color:black"><br>
Diageo (Dee-AH-Gee-O) is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines and beer categories. These brands include Johnnie Walker, Guinness, Smirnoff, J&B, Baileys, Cuervo, Tanqueray,
Captain Morgan, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines.<br>
<br>
Diageo is a global company, trading in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE).<br>
<br>
For more information about Diageo, its people, brands, and performance, visit us at Diageo.com. For our global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit DRINKiQ.com.<br>
<br>
Celebrating life, every day, everywhere.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:10.0pt;color:black">About <i>GQ </i>
</span></b><span style="font-size:10.0pt;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><i><span style="font-size:10.0pt;color:black">GQ</span></i><span style="font-size:10.0pt;color:black"> is the leading men’s general-interest magazine, with a monthly readership of 7 million readers. It is available
in print, online at <a href="http://www.GQ.com" target="_blank">www.GQ.com</a>, and as an app at iTunes.com. The magazine is published by Condé Nast, a division of Advance Publications. Condé Nast operates in twenty-five countries and is the world leader in
exceptional content creation.<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span style="font-size:10.0pt;color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><b><span style="font-size:10.0pt;color:black">About
<i>VICE</i><o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="font-size:10.0pt">VICE was launched in 1994 as a 'punk zine' and has since expanded into a leading global youth media company with bureaus in over 30 countries. VICE operates the world’s premier original online video destination, <a href="http://vice.com/">VICE.COM</a>,
an international network of digital channels, a television production studio, a magazine, a record label, an in-house creative services agency and a book-publishing division. VICE’s digital channels include Noisey, a music discovery channel, The Creators Project,
dedicated to the arts and creativity, Motherboard, covering cultural happenings in technology, and Fightland, a channel dedicated to the culture of MMA. To date, VICE boasts over 60 established shows that cover everything from current events to sex to investigative
reporting to music to kittens.<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span style="font-size:11.0pt;color:#1F497D"><o:p> </o:p></span></p>
<p class="MsoFooter" align="center" style="text-align:center"><span lang="X-NONE" style="color:black">Please enjoy Ketel One® Vodka responsibly.</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoFooter" align="center" style="text-align:center"><span lang="X-NONE" style="color:black">KETEL ONE Vodka. Distilled from Wheat. 40% Alc/Vol. ©2013 Imported by Ketel One USA, Aliso Viejo, CA.</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:10.0pt;color:black">KETEL ONE CITROEN Flavored Vodka. KETEL ONE ORANJE Flavored Vodka Distilled from Wheat. 40% Alc/Vol. © 2013 Imported by Ketel One USA, Aliso, Viejo, CA.
KETEL ONE, KETEL ONE CITROEN, and the associated logos are trademarks of Double Eagle Brands N.V. © Double Eagle Brands N.V. 2011</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-family:"Georgia","serif";color:black">For press inquiries on</span></b><span style="font-family:"Georgia","serif";color:black">
<b>A GENTLEMAN’S CALL</b> <b>please contact:<br>
</b>PRESS HERE<b> </b><br>
Tasya Swisko // <a href="mailto:tasya@pressherepublicity.com" target="_blank">tasya@pressherepublicity.com</a>
<br>
212.246.2640</span><span style="color:black"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.5pt;font-family:"Cambria","serif";color:black">Tasya Swisko</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:10.0pt;font-family:"Cambria","serif";color:#C00000">PRESS HERE </span></b><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">(New York)</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">138 W. 25<sup>th</sup> St., 9<sup>th</sup> Floor, New York, NY 10001</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">P: (212) 246-2640</span><span style="color:black"><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:10.0pt;font-family:"Cambria","serif";color:#C00000">PRESS HERE </span></b><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">(Los Angeles)</span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">8105 West Third St.,<b> </b>Los Angeles, CA 90048<b> </b></span><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">P: (323) 556-9752 </span><span style="color:black"><o:p></o:p></span></p>
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<p class="MsoNormal"><i><span style="font-size:10.0pt;font-family:"Cambria","serif";color:black">Click to view website:</span></i><span style="color:black"><o:p></o:p></span></p>
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